BOXO is an all-in-one, fully-customizable vending machine with a wide collection of built-in interactive features. Prizes or branded swag is dispensed from BOXO via social engagement with hashtags or custom tailored interactions. For Samsung, we released four vending machines customized to showcase Samsung’s mobile payment platform, Samsung Pay. Samsung device owners were encouraged to use and learn about Samsung Pay to interact with the vending machine and receive free Samsung swag. The Samsung Pay Vending Machine toured the United States stopping by Austin, Las Vegas, Los Angeles, San Francisco, Chicago, and was a long time resident at Samsung’s Headquarters, in New York.

We created custom motion graphics with different modes- idle, active, and informative. The animated contents shown on the lcd screen became a digital representation of the items inside and dynamically changed to attract and inform visitors of the brand’s offerings. The back end system was custom built to efficiently monitor the vending machine’s progress.